Pleased to be able to say that this blog has been published in Citti Magazine: Why are we still on the fence about EVs? | CiTTi Magazine. It shows that our research into how important it is that we understand not just the practical barriers to EV adoption, like the cost or a lack of charging, but also how attitudes and norms influence intentions to switch to EVs. Once conventional car drivers are convinced of the environmental and technological benefits of EVs, then they will start thinking about where and how they can charge. It also shows how our research dovetailed with our partners’ (Oxfordshire County Council and EZ-Charge) approach to recruiting EV champions and holding events to demystify EVs and let drivers talk to their peers who had already made the switch.